Are your company’s finances holding you back from scaling up? Many founders find themselves becoming the bottleneck as their companies scale – approving every expense, managing hundreds of shareholders, and unable to empower their teams with the autonomy they need. And the consequences can be dire, with cash flow issues threatening to “eat you alive” if not properly forecasted and controlled.
Vittorio Cosma is the founder and CEO of Matters2, a company on a mission to empower scale-ups with the data-driven insights they need to thrive. With a diverse background spanning industries from consumer goods to real estate, Vittorio has developed a unique expertise in building financial frameworks that allow growing companies to break free from founder bottlenecks and make better strategic decisions. Today, he discusses his diverse career path and how he found his niche in building financial frameworks for growing businesses. Tune in to find out more!
Quotes:
“If you’re looking to raise funds, you can tell your investor, ‘Oh, look, this is what we use internally.’ Give them limited access for a few weeks so they can take a look at the business.”
“Ideally, when you have an amazing product and are making a lot of sales, you inevitably start creating a mess in the background. That’s where we come in—we jump on board and take care of that.”
“I systematize and create the structure that enables companies to grow. That’s my two cents—my elevator pitch.”
Takeaways:
Assess your company’s financial systems and processes – are they enabling growth, or creating bottlenecks that are holding you back? Identify areas that need to be systematized.
Empower your managers by giving them defined budgets and autonomy to make decisions within those guardrails. This frees you up from being the central approval point.
Integrate your financial, CRM, and operational data to gain real-time visibility into the health of your business. Use these insights to make better strategic decisions.
Be aware of sophisticated investment scams targeting growing companies, and educate yourself on the warning signs. Proactively share information with your network to protect others.
Consider partnering with a “fractional CFO” service like Matters Two to help build the financial infrastructure and data-driven insights you need to scale sustainably. Evaluate if this could be a good fit for your business.
Conclusion:
Systematizing financial management is crucial as a company scales. It ensures efficiency, accuracy, and better decision-making, enabling the business to manage growth more effectively. A structured approach to finances helps maintain stability and supports long-term success.
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