Building Strong Business Connections with CJAM Marketing with Behdad Jamshidi

How Behdad Jamshidi Built CJAM Marketing Matchmaker to Connect Businesses with Top Agencies The business world is rapidly evolving, and one key factor in scaling growth is finding the right marketing partners. Behdad Jamshidi, CEO of CJAM Marketing Matchmaker, has created a platform that connects businesses with vetted marketing agencies, addressing the gap between companies and agencies. With CJAM’s success in generating over $10 million in value, Behdad emphasizes the importance of systems and iteration in building his business.

In the B2B Growth Blueprint Podcast, host Mark Osborne talks to Behdad about his journey from engineer to entrepreneur and how his iterative content machine, agency vetting process, and focus on customer relationships have driven his success.

Key Takeaways:

• Iterative Systems & Tools: Behdad shares how he evolved his content machine, transitioning from Trello to ClickUp for better project management and collaboration.
• Tackling Churn: He discusses setting client expectations and using an intense agency vetting process to improve retention.
• The Importance of Building Communities: Behdad highlights his new initiative to build a gated community of top-tier marketing agency founders and partners to enhance CJAM’s services.
• Handling Hard Business Decisions: Drawing inspiration from “The Hard Things About Hard Things” by Ben Horowitz, Behdad shares insights on making tough business decisions and trusting your judgment.

Quotes:

• “You need to iterate systems to scale effectively; it’s not about getting it perfect from the start.”
• “Building a strong agency network means focusing on quality over quantity.”
• “The hardest decisions often come down to trusting your own instincts, even when you have a team of experts.”

Conclusion:

Behdad’s journey with CJAM Marketing Matchmaker shows how focusing on the right systems, strong partnerships, and customer satisfaction can drive growth and business success. His approach to vetting agencies and managing client relationships through a structured process is key to his ongoing success.

Connect with Behdad Jamshidi:

• Website: CJAM Marketing Matchmaker
• LinkedIn: Behdad Jamshidi

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